Structure RGM agenda from the ground, with deep understanding of all levers (Pricing, Promo, Mix, Portfolio).
Lead Pricing and Commercial policy structure review and their pillars (Channels, Regions, Brands, Sizes).
Partner with Commercial Finance for deal optimization such as Volume-on-Deal, commercial incentives,…
Responsible to lead and develop the future of promo strategy for all Kraft-Heinz brands, considering a holistic approach (Channel Shopper mission, Regional nuances, Future PPAs, Retailer and Future Packs, Mechanics, ROI and P4P).
Lead and develop the commercial budget planning process with various partners to ensure proper allocation in alignment with commercial strategy and deliver company margin targets.
Lead the Promotional Analytics and Insights agenda to extract insights to action.
Support commercial agenda and transformation.
Embed RGM agenda in company’s main processes (e.g.: IBP, AOP)
Ensure alignment with KHC global RGM strategy, leverage company’s existing tools and processes.
Support RGM team development and RGM concepts training for entire company (e.g.: Sales, Commercial Finance, Trade Mkt, etc).

Key Activities:

Finance peers to forecast cost pressures.
Marketing peers to model brand power.
Analytics peers to model elasticities.
Sales peers to understand constrains and opps.
Develop methodologies, review processes and influence to review investments, leading to improved fund management both for Promotions and Trade.
Apply consumer and shopper data to influence right pack, size, price point for each region and channel.
Partner with Category Finance to leverage Brands portfolio management, with R&D to enable right portfolio development and with Trade/Sales for flawless implementation.

Skills (Experiences / Education):

Robust experience in RGM process, capabilities and tools.
Robust financial knowledge.
Experience on structuring area, team and processes from the ground – lead agenda.
Language: Advanced English.
Nice to have: previous experience in Consumer Goods segment.

#LI-Hybrid

Location(s)

São Paulo - Eldorado

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes .

ABOUT US

Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.

Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food.

WHY US

We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands.

Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food. Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz.

INCLUSION MATTERS TO US

Everyone is welcome at our table. In fact, we thrive on learning and growing from our diverse backgrounds and perspectives.

Doesn’t matter who you are, where you’re from, or who makes your heart sing. We want you to show up as your authentic self, excited to work with amazing colleagues to solve complex challenges and innovate in an ever-changing industry.

We’re committed to:

Hiring and growing talent from diverse backgrounds and perspectives.
Growing our Business Resource Groups — vibrant, celebrated communities that enhance our business through thought leadership employee engagement and professional development opportunities.
Providing our managers and leaders high quality learning experiences to explore how to foster inclusion and belonging.

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RGM SR MANAGER