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MARKETING & SALES AUTOMATION SPECIALIST (GTM /CLAY)

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Bachelor’s degree in Technology, Data, Engineering, Business, or related fields, or equivalent experience. Fluent English, with the ability to participate in daily meetings and prepare reports for the U.S. headquarters. Experience administering and configuring GTM, CRM, marketing, or data platforms. Hands-on experience with Clay, including data enrichment, automations, and workflow building. Strong experience with HubSpot CRM (contacts, companies, workflows, lists, segmentation, data hygiene). Experience with outbound tools such as Instantly, Smartlead, or Lemlist. Familiarity with email infrastructure tools such as Maildoso or similar. Ability to connect systems, workflows, and data across multiple platforms. Strong data management skills, including data cleaning, deduplication, validation, and QA. Experience using AI tools to support automation and workflows. Strong analytical, problem-solving, and organizational skills. /n

Administer, configure, and optimize GTM and business applications, including HubSpot, Clay, Instantly, Maildoso, Zoom, Octave, and AI tools. Build and manage workflows in Clay for account research, enrichment, prospecting, CRM updates, and campaign personalization. Support HubSpot administration, including data hygiene, segmentation, workflows, imports, exports, and reporting. Translate business requirements into automated workflows, system configurations, and scalable processes. Support outbound campaign operations using GTM tools and email platforms. Manage and optimize email sending infrastructure, including inbox setup, warmed accounts, and deliverability practices. Develop workflows connecting marketing and sales activities across systems (CRM, campaigns, events, engagement data). Support AI-driven workflows for research, personalization, and operational productivity. Evaluate, configure, and implement third-party applications ensuring proper usage and adoption. Troubleshoot issues related to workflows, integrations, systems, and data quality. Create documentation and SOPs to ensure maintainability and process standardization. Act as a hands-on partner to stakeholders, helping translate business needs into technical solutions.

Vaga publicada há 9 horas atrás
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