Data Analyst Sr

Why Valtech? We’re the experience innovation company - a trusted partner to the world’s most recognized brands. To our people we offer growth opportunities, a values -driven culture, international careers and the chance to shape the future of experience.   The opportunity At Valtech, you’ll find an environment designed for continuous learning, meaningful impact, and professional growth. Whether you're pioneering new digital solutions, challenging conventional thinking or building the next generation of customer experiences, your work will help transform industries.   We are proud of:   - The work we do and the innovation we drive   - Our values of share, care a nd dare   - A workplace culture that fosters creativity, diversity and autonomy   - Our borderless, global framework, which enables seamless collaboration       The role    As a  Data Analyst Sr , you are passionate about experience innovation and eager to push the boundaries of what’s possible. You bring 4+ YEARS  of experience, a growth mindset and a drive to make a lasting impact.   You will thrive in this role if you are:   - A curious problem solver who challenges the status quo   - A collaborator who values teamwork and knowledge-sharing   - Excited by the intersection of technology, creativity and data   - Experienced in Agile methodologies and consulting (a plus)   Role responsibilities - Lead complex reporting, dashboarding, and performance analysis workstreams across multiple business areas, channels, or stakeholder groups. - Define measurement and reporting strategies that align business questions, KPI frameworks, semantic logic, and dashboard outputs. - Own the measurement framework for assigned accounts, including measurement and tracking plans, solution design references, event taxonomies, and naming conventions. - Set the technical direction for data collection and tag management, including Google Tag Manager, data layer specifications with engineering, and server side tagging where it improves data quality, performance, or privacy posture.

- Define QA and validation standards for tracking work, maintain a martech and tag inventory per account, and recommend remediation when gaps or defects are found. - Define conversion, experimentation, and attribution measurement approaches in partnership with CRO, personalization, and media teams. - Protect measurement continuity during replatforming and migrations through pre migration baselines, parity checks, and post launch validation. - Own and guide dashboard ready data modeling, lightweight transformation logic, and semantic modeling practices needed to support scalable and consistent analytics outputs. - Establish and reinforce best practices for KPI design, reporting logic, metric definitions, and analytical documentation. - Identify trends, anomalies, performance drivers, and business opportunities through advanced analysis of structured data, and deliver executive ready insights that connect data to business action. - Serve as a senior advisor to client and internal stakeholders on measurement implications, reporting tradeoffs, and dashboard strategy, and act as the escalation point when reported numbers are questioned. - Model strong governance discipline across privacy, consent, data quality, and reporting standards, confirming the interpretation of regulatory obligations with the relevant client or Valtech owner. - Collaborate with Measurement Implementation Analysts, CRO Analysts, SEO / GEO Specialists, Analytics Engineers, Data Engineers, and Architects to align measurement and reporting solutions with business needs and technical realities. - Review and improve existing analytics deliverables, and build reusable assets such as measurement framework templates, tracking plan templates, and QA checklists.