Senior Analytics Architect (Adobe Customer Journey Analytics)

The Opportunity

As a Senior Analytics Architect, you’ll collaborate with clients and develop a robust analytics plan to track and measure progress. You’ll aggregate and surface product insights, such as user behaviors, to guide multidisciplinary teams throughout the product development lifecycle. This role requires expertise in

Adobe Customer Journey Analytics. Responsibilities

Lead outcomes workshops with clients to understand their business goals and translate them into trackable outcomes within products Audit, select, and recommend the best analytics tool to suit client needs (e.g.

Adobe Analytics/CJA

, Google Analytics, Mixpanel, Amplitude) Dive into technical documentation and collaborate closely with engineers to integrate analytics into the codebase Use storytelling to present complex data in ways that are meaningful and actionable for our clients and teams Construct user-friendly dashboards that illustrate the value of data Qualifications

5-7 years of experience developing and executing an analytics strategy for clients and/or products Created analytics tracking specifications for web and/or mobile products that are being used in production You’ve worked with clients’ business or marketing teams in an agency or have worked with stakeholders in a product setting using data and reporting to guide product decisions and roadmaps Strong business sensibilities and can effectively identify and translate high-level business objectives to reportable metrics You can effectively communicate and present complex data in meaningful and actionable ways to clients and multidisciplinary product teams (e.g. engineers and designers) to guide product-decisions Experience evaluating a breadth of tools and platforms, specifically

Adobe Analytics / Adobe CJA (Amplitude, Mixpanel, and Google Analytics are a bonus!)

— and can guide clients in selecting the ideal tool for their needs You're a data advocate and can both articulate and demonstrate the value of data to clients and project teams Bonus Points

Experience working with marketing teams to implement growth-specific tools or platforms like Segment, Braze, or Branch Mobile analytics or e-commerce experience You’ve helped a client migrate from one analytics tool to another Why Poatek / WillowTree?

In addition to being part of an

international

and

innovative

consultancy company, you will have: Flexible hours and autonomy Work with cutting edge technologies Partner with global and relevant brands in the market Collaborative team and learning ecosystem Career development plan & growth Internacional travel opportunities (optional) Some of our benefits: Health and dental plan Life insurance Monthly voucher for meals, culture, education, health and mobility Child care assistance and more!